Wix

Wix

Freemium

Create a Website You're Proud Of.

No-Code / Low-Code
Website Builders

Scores

Popularity
3/5
Learning Curve
2/5
Flexibility
4/5
Performance
4/5
Portability
1/5

About

Wix is a cloud-based website builder that allows anyone to create professional websites without writing code. At its core is a drag-and-drop editor (Fluid Engine) with full creative control over layout — more design flexibility than most no-code builders. An AI assistant (Wix ADI) can generate a complete site design from a short business description, which can then be customised manually.

The platform covers the full website lifecycle: 900+ professionally designed templates, SEO tools and Google Search Console integration, built-in e-commerce (products, checkout, multi-currency payments), appointment and booking management, and a blog. The Wix App Market extends functionality with 250+ first- and third-party integrations.

Wix Studio targets agencies and professional designers who need more structural control and client collaboration features. Velo by Wix unlocks a full-stack development layer — adding JavaScript APIs, serverless functions, and database collections for building custom web applications on the Wix infrastructure. Wix serves 230+ million users and is publicly traded on Nasdaq.

Key Features

  • Drag-and-drop editor with pixel-perfect control
  • 900+ customizable templates across industries
  • AI-powered website creation (Wix ADI)
  • Built-in e-commerce with multiple payment options
  • SEO wizard and marketing integrations
  • App Market with 250+ extensions
  • Free SSL certificate and managed hosting
  • Mobile optimization included

Pros

  • Easy to use with no coding required
  • Huge template library and design flexibility
  • All-in-one platform (hosting, domain, tools)
  • Good e-commerce features for small businesses
  • Reliable performance and security
  • 24/7 customer support

Cons

  • Sites are not portable (locked to Wix)
  • Free plan displays Wix ads
  • Can become expensive with add-ons
  • Limited control over code-level optimizations
  • Template switching is difficult after launch
  • Loading speed can be slower than custom sites

Pricing

Freemium
FreeFree
  • · Wix-branded subdomain
  • · Wix ads on site
  • · 500MB storage
  • · Basic support
Light$16/monthly
  • · Custom domain connection
  • · 2GB storage
  • · No Wix ads
  • · Basic support
Core$27/monthly
  • · 2 collaborators
  • · 50GB storage
  • · Site analytics
  • · Social media logo files
Business$32/monthly
  • · E-commerce capabilities
  • · Payment acceptance
  • · Automated sales tax
  • · Customer accounts
Business Elite$159/monthly
  • · 10 collaborators
  • · Unlimited storage
  • · Priority support
  • · Advanced shipping

Possible Stacks

Wix Website

Project

Professional website built entirely in Wix — drag-and-drop design, built-in hosting, and e-commerce capabilities with no coding required.

Related Tools

Alternative to (7)

Vendor

Wix.com Ltd.

Wix.com Ltd.

Website →

Tags

Free TierNo-codeWeb DevelopmentE-commerce

Details

Maintained
Yes
Audience
Non-technical
Generated stack
HTML, CSS, JavaScript
Hosting
Cloud only
Code export
No
DB included
Yes